Case – Filler Depot

Filler Depot är en relativt ny E-handel som startade i oktober 2021. Med lång erfarenhet av försäljning av medicinska enheter för läkare och mottagningar. Samarbetet mellan Filler Depot och InnoSearch började genom Google Ads och Google Shopping. Arbetet gick ut på att öka försäljningen och göra kontot mer lönsamt.

Genom att bygga om kontot och göra det mer relevant för just Filler Depots kunder, samt utveckla shoppingfeeden – resulterade det först i en minskad trafik till sidan, men en ökad försäljning och konverteringsgrad – allt under mars-2022, jämfört med februari-2022. Stora förändringar, som gjort skillnad på enbart 1 månads tid.

Framgångsfaktorerna har varit:

Bygga om Google Ads-konto
Rensa upp irrelevanta sökbegrepp
Fokus på konverterande sökbegrepp och Google Shopping

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